Audio-Technica 2017 new products launches in Tokyo


Audio-Technica was expanding its 2017’s new products in Tokyo JP Tower Hall at Japan. In this conference, Audio-Technica launches 2 new High-Fidelity headphones and many wireless headphones with Bluetooth technology for consumer market.





At the beginning, Mr. Kazuo Matsushita (President of Audio-Technica) speeches to the guests and audiences. He also introduce the theme of this conference and review the 55 years achievements of Audio-Technica and future prospects.



The ATH-ADX5000 Air Dynamic Headphones are the finest ever created by Audio-Technica, and are newly engineered from the ground up to deliver extraordinary audio performance. ATH-ADX5000 features the new and patent-pending Core Mount Technology (CMT), which positions the driver’s voice coil in the middle of its housing so that the acoustic space is balanced in both the front and the back of the driver. This configuration provides optimum low-frequency response. In addition, a damper inside the housing further tunes the bass response, and the earcups’ external honeycomb housing eliminates unwanted side ventilation that could affect the accuracy of the audio signal.


ATH-ADX5000



With some of Smartphones have cancelled 3.5mm headphone jack, wireless audio with Bluetooth products become the major audio. It will be a new challenges in consumer market. Audio-Technica launches several Bluetooth products and the first one is “Solid Bass”series.

Audio-Technica’s Solid Bass ATH-WS660BT in-ear and ATH-WS990BT over-ear wireless headphones are for listeners who want impactful bass, along with smooth, accurate midrange and treble. These headphones with Bluetooth technology have built-in amplifiers and "Deep Motion" drivers with overwhelmingly deep bass wirelessly. They are made for those who want to hear rock, hip-hop, electronica and other bass-driven music the way they were meant to be heard.



In addition, Audio-Technica is debuting its other entry-level wireless products. SonicSport ATH-SPORT50BT and ATH-SPORT70BT wireless headphones, the two models designed for fitness-oriented wearers and stay in place even during active exercising and are sweatproof and washable with an IPX5-lab-certified rating. ATH-CK200BT and ATH-S200BT are two wireless headphones to meet with ordinary users for daily music listening.









AT-WLA1 is a wireless adapter cable. Designed for converting in-ear headphones compatible with A2DC connector to wireless headphones with high quality sound. AT-PHA55BT wireless headphone amplifier achieves highly transparent and clear sound from ESS ES9118 DAC and 50mW + 50mW output power.



At the same time, Audio-Technica expands the new type headphone detachable cables for balanced connection. Unique conductor composition for optimal sound quality tuning for our headphones.







Celebrating 55 years of audio excellence, Audio-Technica is a recognized leader in the development and manufacture of high-quality personal and professional audio equipment. Today, Audio-Technica is a worldwide group of companies devoted to creating high-performance microphones, headphones, wireless systems, mixers, turntables, phono cartridges and other electronic products.

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